Aaker, Kumar, Day, Leone:

Marketing Research, 10th Edition

Instructor Companion Site

Chapter 5: Secondary Sources of Marketing Data

PowerPoint Presentations

Data Sets

requires WinZip or equivalent software
Password Protected Assets

Need to Register?

Test Bank

Instructor's Manual

Get Help With:

* These links will open a new window

Copyright © 2000-2024 by John Wiley & Sons, Inc., or related companies. All right reserved.  | Privacy Policy