Boone, Kurtz:

Contemporary Business, 15th Edition

Student Companion Site

Table Of Contents

Chapter 1: The Changing Face of Business

Chapter 2: Business Ethics and Social Responsibility

Chapter 3: Economic Challenges Facing Contemporary Business

Chapter 4: Competing in World Markets

Chapter 5: Forms of Business Ownership and Organization

Chapter 6: Starting Your Own Business: The Entrepreneurship Alternative

Chapter 7: Management, Leadership, and the Internal Organization

Chapter 8: Human Resource Management: From Recruitment to Labor Relations

Chapter 9: Top Performance through Empowerment, Teamwork, and Communication

Chapter 10: Production and Operations Management

Chapter 11: Customer-Driven Marketing

Chapter 12: Product and Distribution Strategies

Chapter 13: Promotion and Pricing Strategies

Chapter 14: Using Technology to Manage Information

Chapter 15: Understanding Accounting and Financial Statements

Chapter 16: The Financial System

Chapter 17: Financial Management

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