Rea, Parker:

Designing and Conducting Survey Research: A Comprehensive Guide, 4th Edition

Instructor Companion Site

Table Of Contents

Chapter 1: An Overview of the Sample Survey Process

Chapter 2: Designing Effective Questionnaires: Basic Guidelines

Chapter 3: Developing Survey Questions

Chapter 4: Using Focus Groups in the Survey Research Process

Chapter 5: Descriptive Statistics: Measures of Central Tendency and Dispersion

Chapter 6: The Theoretical Basis of Sampling

Chapter 7: Confidence Intervals and Basic Hypothesis Testing

Chapter 8: Determining the Sample Size

Chapter 9: Selecting and Obtaining a Representative Sample

Chapter 10: Analyzing Cross-Tabulated Data

Chapter 11: Testing the Difference between Means

Chapter 12: Regression and Correlation

Chapter 13: Preparing an Effective Final Report

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